It’s not easy shopping consciously during the holiday season — especially during Cyber Week. It’s a time of year notorious for overconsumption, impulse buys, and purchases that are bound for the landfill just months (or even days) later.
But I also don’t believe that sustainable living just looks ONE way. These sustainable and ethical Black Friday discounts can be a way to access better products for more affordable prices.
If sustainable living to you looks like boycotting Cyber Week, go for it. But if it looks like getting a few things at prices more in line with your budget during this week, then I don’t think that is “wrong” or automatically “unsustainable”. The key is to avoid overbuying and to support places aligned with your values!
Here are some things to keep in mind to engage with Cyber Week and Black Friday more sustainably!
1. A “deal” isn’t a “deal” if we’re buying things we won’t actually use and enjoy long-term (it’s easy to get caught up in the thrill of a deal and buy something that we totally wouldn’t have bought otherwise — been there, done that!)
2. Our whole platform is about challenging overconsumption, but if we want to intentionally purchase some ethical clothing or eco-friendly gifts, these sale days can be a great opportunity to support conscious brands more affordably.
3. It’s worth asking some additional questions and taking some extra time to make these purchasing decisions because the dopamine hit of a good deal can skew our decision-making abilities!
4. If the whole Cyber Week affair stresses you out or you’re feeling pressured to buy more than you originally intended, know that you can step out at any time. Turn off your notifications and get outside and/or spend time with loved ones! You do not need to buy ALL (or any) of your holiday gifts during this week.
But if you’re ready to make a mindful investment in something for yourself, or have a long list of gifts and you want some support in shopping small and consciously, check out this list of the best sustainable and ethical Black Friday and Cyber Week deals going on. Plus, we featured some companies opting out of deals and doing donations instead.
Transparency note: we only feature brands that meet high standards for sustainability we love, that we think you’ll love too. Some of these links are affiliate links, meaning if you purchase via these links we may earn a commission, which helps us continue this site. Thanks for your support!
Featured Sustainable Cyber Week Sales from Our Partners:
1. WorldFinds
Nearly everything you shop for at WorldFinds is bound to have a strong social impact. As a woman-owned and women-powered brand, female empowerment is a cause they care very deeply about.
From colorful jewelry to accessories and beyond, every item is made by female artisans across India, Nepal, and Bangladesh who are compensated with living wages and provided with safe working conditions.
Their gift guide collections — like Gifts That Give Back and Holiday Hosting — curate vibrant accessories and baubles that make for perfectly giftable pieces. And you can save during their conscious two-week-long Slow-Vember ethical Black Friday sale that encourages conscious consumption over impulse buys.
Sale Details: 35% off sitewide with code SLOW35
2. Passion Lilie
Passion Lilie is a woman-owned brand creating fair trade, sustainable clothes and homeware linens featuring unique handblock prints on hand-woven fabrics.
Their clothing range consists of classic silhouettes like wrap dresses, coats, jumpsuits, and separates that can play well with your existing wardrobe while still setting you apart from the crowd. They also have a range of menswear if you’d like to coordinate with your significant other this holiday season.
The brand uses natural fibers and treats them with eco-friendly dyes, ethically producing their clothes and homeware with partners in India who pay fair and living wages. They also run training programs in India to help empower more women to become tailors and earn a better livelihood.
Sale Details: 30% off sitewide with code BFCM2023
3. Savvy Rest
Adulting is realizing your home needs just as much attention as your wardrobe, and that’s where Savvy Rest’s eco-friendly Black Friday sale comes to the rescue! Whether you’re in the market for a non-toxic mattress, pillows, or living room furniture, or simply need to refresh your bedding, their products are a non-toxic and organic alternative to conventional homeware.
Their range of products is GOTS-certified organic, making it the perfect gift for your loved ones with sensitive skin.
Savvy Rest also offers mattresses for baby cribs and pet beds, so the entire family can rest peacefully.
Sale Details: 20% off all Savvy Rest products with code BLACKFRRIDAY Nov 22 – 29
In the meantime, take 20% off with code CONSCIOUSSTYLE20
4. ABLE
ABLE is a sustainable brand focused on creating better work opportunities for women. Their local staff is comprised of 96% women and they make it a point to work with manufacturers across the globe, many of which are owned or operated by women.
The brand offers a range of chic clothes, accessories, bags, shoes, and jewelry in investment-worthy styles that are sure to become a mainstay in your wardrobe.
For the occasion of their ethical holiday sale, ABLE has carefully curated a holiday gift shop to help you find personalized gifts, fine jewelry, unisex essentials, and gift ideas for the hosts, among many more to make the task of festive shopping a whole lot easier.
Discount: 40% off sitewide with code CLSHOLIDAY40
5. Activist Skincare
Skincare products can be the difference between a good day or one spent fretting over an irritated face and hiding behind sunglasses. Lucky for you, Activist Skincare is filled with the goodness of high-performing ingredients that are ethically sourced, clean, and safe.
The woman-owned skincare range is also passionate about packaging and offers all of its products in completely recyclable and refillable glass jars to help you come back for more without polluting the planet.
They offer starter trial kits for newbies, allow you — or your gift recipient — to choose products by individual skin concerns, and the brand even has a handy beauty quiz to help you make a sound skincare investment.
Sale Details: Holiday Sale Nov 21 – Nov 28:
- 15% off all orders – SAVE15
- 20% off orders $200+ – SAVE20
- 25% off all new subscriptions (first delivery only) – SAVE25
- PLUS $25 gift card on all orders $200+ Black Friday – Cyber Monday
Use code CONSCIOUS20 for 20% off anytime of the year!
6. The Knotty Ones
Founded by three enterprising women, The Knotty Ones offers timeless and stylish hand-knitted knitwear crafted by female artisans living in rural Lithuania.
Find a range of chic sweaters, cardigans, dresses, and a lot more made from biodegradable yarns hand-dyed with natural herbs that are completely plastic-free, down to their buttons, and compostable packaging. Your closet and grandmother — who deserves a break from her knitting needles — will thank you!
In addition to paying knitters fair wages, The Knotty Ones goes the extra mile to help look after them through their Knitter’s Dream Fund.
Sale Details: Up to 30% off + 10% of profits go towards the wellbeing of the knitters
7. Libro.fm
For the bookworms who are constantly on the hunt for their next read, Libro.fm’s audiobooks are the conscious alternative that supports local and indie bookstores. Libro.fm is an employee-owned Social Purpose Corporation that shares profits from audiobook purchases with chosen bookstores, helping generate revenue that recirculates in the local economy.
You can sign up by choosing a local bookstore in your area to support with your purchases or opt for a monthly membership which can be paused without losing out on your credits or audiobooks.
Sale Details:
- From Nov 1 – Dec 31: 12 + 24-credit audiobook credit bundles will be 5% off. Check it out here
- From Nov 22 – Nov 27: Shop Small Sale on bestselling audiobooks. You can purchase for yourself or gift! Check it out here
- From Dec 5 – Dec 7: Credit Bundle Sale on credit bundles. All will be 10% off. Check it out here
8. tentree
If you’re keen on updating your wardrobe just in time for winter then look no further. Tentree’s sustainable Cyber Week Sale has you covered with a range of cozy essentials that are snug enough to laze around in and look good enough to step out in.
Crafted from sumptuous materials like hemp, organic cotton, TENCEL™, and recycled polyester, tentree has a myriad of options to indulge your coziest whims.
The brand is known for taking an earth-first approach with everything they do. For every item purchased, the brand offsets carbon by planting ten trees (ten-tree, get it?) for every purchase made.
Sale Details: Up to 50% off sitewide (70% off select styles)
9. Kotn
Kotn is a Canadian farm-to-fashion Certified B Corp brand creating elevated everyday basics available in a range of neutral hues that are bound to become a part of your regular rotation.
Made from low-impact plant-based fibers, the brand uses its profits to help fund the education of children in rural Egypt, where a portion of its cotton is grown.
You’ll be sure to find a range of cozy knits just in time for a winter wardrobe update for both men and women, among a range of stylish matching sets to make sure you look your best when you pose for the Christmas family portrait this season.
Sale Details: Get $25 off your next order when you shop now through Nov 28
More Ethical & Sustainable Fashion Black Friday Deals
Accompany
Marketplace with ethically crafted, artisan made goods
Discount: 30% off most-loved gifts + free standard shipping until Nov. 28 (discount automatically applied)
Amour Vert
Eco-minded fashion brand with elevated clothing, mostly made locally
Discount: $100 off purchase of $250+ with code SURPRISE
Brook There
Comfy organic cotton undergarments: underwear, bralettes, and nightgowns cut and sewn in the U.S.
40% off sitewide with code SAVE40
Christy Dawn
Slow fashion brand with dreamy dresses and other clothing made responsibly from deadstock fabric, organic cotton, or regenerative cotton grown by Oshadi in India
Discount: up to 70% off
For Days
Low waste brand with recyclable clothing; re-new collection is made with recycled textiles
Discount: up to 75% off
HYER GOODS
Wallets, bags, and other accessories made from upcycled materials
Discount: 20% off sitewide (up to 60% off certain items) with code GIVEBETTER2023 Nov 21 – Nov 28. HYERGOODS will also donate 10 meals to the food insecure with each purchase.
Mate The Label
Loungewear and basics in lower impact fabrics
Discount: up to 40% off
Mightly
This sustainable kids clothing brand has cute and cozy Fair Trade certified and GOTS-certified organic cotton pajamas with fun prints.
Discounts: 25% off when you sign up for their email list
Monica Vinader
Jewelry made from 100% recycled gold vermeil and 100% recycled sterling silver
Discount: 30% off everything, plus up to 50% select products during daily sales
Nisolo
Ethical fashion accessories brand with fair trade practices, ensuring 100% living wages
Discount: up to 70% off
Organic Basics
Eco fashion brand with intimates, basics, activewear and lounge apparel made with earth-minded fabrics
Discount: up to 60% off
PACT
organic cotton basics and loungewear plus home textiles made in Fair Trade Certified factories
Discount: Up to 70% off sitewide
Subset (formerly Knickey)
Organic cotton underwear and bralettes
Discount: up to 50% off site wide Nov 24 – 28 (early-access discounts available to Subset email subscribers)
The RealReal
Luxury fashion consignment site for finding pre-loved designer apparel and accessories
Discount: Up to 80% off during holiday sale
Thesus
Ethical footwear brand with vegan boots and sneakers made from sustainable, traceable materials, including large percentage of recycled materials
Discount: up to 40% off
ThredUp
Online secondhand marketplace
Discount: up to 70% off
Toad&Co
Eco-friendly men’s and women’s outerwear and casual clothing
Discount: Up to 70% off sitewide Nov 21 – Nov 27
Tradlands
Timeless, slow-made garments; uses many eco fabrics
Discount: Black Friday: 30% off almost everything with code BF30 Nov 20 – Nov 26 | Cyber Week: 25% off orders $100+ with code CYBER25 and 30% off orders $200+ with code CYBER30
Vestiaire Collective
Luxury fashion resale site
Discount: up to 80% off
We Are Knitters
Knitting and crocheting kits with many natural and recycled fiber options
Discount: 30% off
Whimsy + Row
Eco-friendly Los Angeles-based clothing label with effortless pieces
Discount: up to 60% off
Cyber Week Discounts & Donations From Sustainable Retailers
EarthHero
With everything from tech and travel accessories to baby and pet essentials, to clothing and footwear, to beauty and household products, EarthHero is a one-stop-shop for getting what you need sustainably.
Discount: 20% off sitewide with code BF20
EcoRoots
Colorful zero waste store with home and personal care items
Discount: 25% off sitewide with code GREEN35
Made Trade
An ethical woman-owned, family-run online store with artisan-crafted and sustainably-sourced clothing, accessories, furniture, and home goods.
Discount: 15% off sitewide and up to 60% off Sale items from Nov 24 – Nov 30 with code GREENHOLIDAY | take 10% off home goods right now with code GREENHOME
Package-Free Shop
One-stop shop for zero waste home, travel, and personal care essentials
Discount: 40% off sitewide with code GIFT40
wearwell
Conscious clothing and accessories marketplace
Discount: 20% off sitewide
Clean Beauty Black Friday Deals
100% Pure
Fruit-pigmented makeup and plant-based non-toxic skincare
Discount: Beauty Deals are up to 80% off through Nov 27
The Body Shop
Transparent bath & body company using natural ingredients, supporting social causes, using ethically sourced ingredients and reducing packaging through initiatives like their refill program
Discount: 30% off with code BLKFRI
Captain Blankenship
B-Corp certified skincare brand with products made from organically-sourced ingredients and packaged in reusable/recyclable glass
Discount: 25% off sitewide
Detox Market
Clean beauty and wellness retailer
Discounts: Get up to $80 off + free gift from True Botanicals
Golde
Superfood wellness (think matcha lattes) and beauty products; BIPOC-owned brand
Discount: 20% off sitewide
Kjer Weis
Natural makeup brand with low-waste refillable packaging
Discount: 25% off sets
OSEA
Sustainability-minded skincare brand with safe, clean products made from vegan plant-based ingredients
Deal: free full-size hyaluronic sea serum ($88 value) with $135+ purchase
Skylar
Non-toxic natural vegan perfume
Discount: 30% off sitewide with code BFCM2023
True Botanicals
Skincare made with pure, non-toxic ingredients — every product is s Made Safe® certified
Discount: 25% off sitewide
Sustainable Home
360 Cookware
Non-toxic stainless steel cookware crafted in Wisconsin in the U.S.
Discount: 30% off with code BFCM30
Blueland
Eco-friendly cleaning supplies, including dish soap and laundry detergent
Discount: 20% off products and 30% off subscriptions (orders $60+)
Caraway Cookware
Non-toxic ceramic cookware
Discount: up to 20% off sitewide
Dropps
Biodegradable laundry and dishwashing pods
Discount: 30% off with code CLEANSAVER30
LARQ
Self-cleaning reusable water bottles
Discount: up to 30% off
Our Place
Non-toxic non-stick pans made in ethical factories; WOC-owned
Discount: up to 45% off
Paper Culture
Eco-friendly stationary brand using 100% post-consumer recycled paper from a local manufacturer
Discount: 50% off holiday cards
Pela
Compostable cases for phones, ear buds, and more
Discounts: 25% off entire order with case purchase
XTREMA
Non-toxic ceramic cookware
Discount: up to 35% off
Sustainable Bedding & Furniture Black Friday Deals
Avocado Mattress
Green mattress company; also sells bedding, pillows, and bed frames
Discount: save 20% on mattresses | save 10% off furniture, bedding, pillows, pajamas & lounge, and bath & body
Bio Bidet
Offers bidet installments, bidet seats, and full bidets
Discount: up to 45% off
Boll & Branch
Fair trade and organic-certified bedding and bath products
Discount: up to 30% off
Buffy
Eucalyptus comforters that feel like a cloud, plus hemp and eucalyptus bedding
Discount: 25% off sitewide
The Citizenry
Artisan-made home goods and furniture
Discount: up to 35% off
Coyuchi
Sustainable bedding, bath, home goods, and pajamas made with GOTS-certified organic cotton or regeneratively-sourced fibers
Discount: 25% off sitewide + free ground shipping Nov 22 – Nov 27
Delilah Home
Organic cotton bedding and towels
Discount: 20% off sitewide with code Holiday2023 and up to 70% off select items; ends Nov 30
EcoSleep
EcoSleep by Brooklyn Bedding creates sustainable flippable mattresses made from premium natural materials including 100% natural latex, 100% organic cotton, and responsibly sourced Joma™ wool.
Discount: 25% off sitewide
My Green Mattress
Non-toxic organic mattresses, bed frames, and accessories
Discount: save up to $300 on mattresses
Naturepedic
Certified organic natural mattresses
Discount: 20+ off sitewide plus free pillows with mattress purchase
Nest Bedding
Organic cotton bedding, eco friendly mattresses and furniture made with reclaimed wood
Discount: 20% off sitewide
noho
Furniture brand with high-quality chairs made from ECONYL regenerated nylon in a manufacturing process that sources 80% renewable energy
Discount: up to $350 off chairs
Saatva
Eco-friendly memory foam mattresses and organic bedding
Discount: Save up to $600
Sabai
Sustainable seating brand using recycled velvet or upcycled polypropylene for the fabric and FSC-certified wood for the frames
Discount: up to 25% off sitewide from Nov 17 – Nov 30
SOL Organics
GOTS-certified organic cotton bedding
Discount: Black Friday: 30% off sitewide with code BLACKFRIDAY | Cyber Week: 20% off sheets with code CYBERWEEK until Nov 29
We’re continuing to update this post so be sure to bookmark it for later! In the meantime, check out these gift guides:
35 Sustainable and Ethical Gift Ideas for Everyone On Your List
35 Eco & Fair Stocking Stuffers Under $35
Best Experience Gifts for Individuals, Couples, Kids, and Families
BIPOC-Owned Small Businesses with Conscious Gifts (from our sister site, Conscious Fashion Collective)